How to Boost Traffic to Your Website |
Posted: April 11, 2019 |
Increase Visibility on Search Results Today, increasing web traffic can be a duanting task. It has never been more important to rank on Google search results than in 2019. Over 67% of all customer acquisition originates from organic search results on Google. After many Google updates such as Panda and Hummingbird, many small businesses became discouraged and made the switch to Google AdWords. However, Google AdWords only accounts for roughly 30% of traffic for any given search result. So how can one still garner 67% of organic search traffic? Below, I list 3 key methods that will boost your content to the top of Google indices. 1. Build Backlinks Backlinks are hyperlinks that point to your website from external sources. When Google scans the web, they detect your backlinks and treat them as popularity votes. Not all backlinks are valuable however. Only websites with high Domain Authority (a term that is used to describe a websites popularity), will have backlink juice. Also, your backlinks should come from websites that have a low spam score. Spam scores indicate the probability of receiving a penality from Google. Spammy backlinks work are a major hinderance to your SEO campaign. Use the moz.com backlink research tools to find a given websites DA and Spam Score before you post a link. For Seo Los Angeles, its important to consult with an expert that will lead you in the right direction. 2. Keep Your Bounce Rate Low Bounce rates are indicative of how engaging your website is. When a website has a bounce session, this means that the visitor did not interact with the landing page. The bounce rate can be found on your Google Analytics account. Typically, it's best to keep your bounce rate under 30%, but average bounce rates vary by industry. 3. Engage your Audience With Video Media Explainer videos seem to have the strongest impact on social media and have the best on page engagement. Using animated marketing videos increases memorability by 300%. An added benefit of video marketing is that the visitor will stay on a webpage for a longer period which in turn gives you a longer pageview duration. For more information on Search Engine Optimization Check out this video!! https://www.youtube.com/watch?v=K46GvA8sbIA
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